Credit Policy

  1. Advertising is billed on the first of the month prior to issue date (bill date). The May issue, for example, is billed on April 1st.
  2. General terms are net 30 days (due date) subject to AD•INK credit approval.
  3. AD•INK requires credit applications on both advertisers and agencies.
  4. All advertisers and agencies must submit a credit application with an insertion order or ad agreement on or before the space reservation of the first of the month. Updated credit applications may be required for existing clients.
  5. Advertisers or agencies who do not qualify for credit, or who exceed their credit limit will be placed on a prepaid status.
  6. Advertisers with a prepaid status must submit their payments to arrive in AD•INK's offices no later than the 15th of the third month preceding cover date. The following schedule will apply:

    Issue Date Prepayment Due Date
    February 2010 November 15, 2009
    March 2010 December 15, 2009
    April 2010 January 15, 2010
    May 2010 February 15, 2010
    June 2010 March 15, 2010
    July 2010 April 15, 2010
    August 2010 May 15, 2010
    September 2010 June 15, 2010
    October 2010 July 15, 2010
    November 2010 August 15, 2010
    December 2010 September 15, 2010
    January 2011 October 15, 2010

  7. AD•INK reserves the right to convert advertisers or agencies with a balance over 60 days to a prepaid status. AD•INK will assess a finance charge for payments delayed over sixty (60) days at the rate of one and one-half percent (1 1/2%) per month (18% annualized) on the balance due or the maximum legal rate from due date allowed by law. Finance charges are calculated 61 days from invoice due date.
Questions regarding this policy can be directed to Credit Manager at (203) 975-8100.

Our Credit Policy Guidelines

We are paid on net collectible revenue from our clients and their agencies in good standing. We require the following procedures to be followed by advertisers and their advertising agencies if they wish credit terms and conditions to do business.

On new accounts, we require a completed credit application for the advertiser and the agency to be sent on or before the space reservation. The credit application is to be sent to our Credit Department to the attention of the Credit Manager. A copy of the credit application should also accompany the AD•INK agreement.

Payment-in-advance


Payment-in-advance will be required under the following conditions:
  1. If a credit application does not receive approval by the 10th of the month, AD•INK requires either a full (100%) or partial (50%) payment-in-advance. If a credit application is not received by the 15th, AD•INK reserves the right to cancel the ad.
  2. Any company in business (less than 2-years), will require payment-in-advance unless specific approval has been provided by AD•INK.
  3. If a credit application is not approved, advertising will be accepted on either a full (100%) or partial (50%) payment-in-advance until a credit history has been established.